Sam Bouji, chairman and CEO of Global Education Marketing Corp.

Sam Bouji arrived from Egypt in 1989 with a young family and big hopes for the future.

In Canada for only a year, the Bouji family suffered a tragic loss when their four-year-old daughter drowned in a swimming pool accident. Sam was devastated but realized he had to change his life if he were to save his family.

“I will never forget but I had to move forward.”

Sam threw himself into work with a vengeance, starting his own sales agency in his basement, amassing a huge salesforce and eventually establishing Global Education Marketing Corp.

Today, his company services 250,000 clients, but his proudest achievement is the 15,000 young people who have graduated from university and college with no debt.

“It brings me so much joy when I see my employees helping others and making changes in other people’s lives.”

Sam Bouji’s story is a triumph over tragedy and a true testament to the power of the human spirit.

“The older I get the more productive and wiser I become. I’m not retiring until 2053. That’s the year I turn 100.”

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